3 Effective Tips To SEO Your Facebook Fan Page

Thursday, November 4th, 2010 at 4:20 pm

Facebook is gaining wide popularity among Internet marketers and small businesses.

Properly using Facebook can help you get your message out to a very large audience quickly and easily. By creating a fan page, you are enabling people to follow your business online and receive up to date information on your brand. There is a lot of competition among fan page owners to collect the largest following. If you want to make your page stand out from the competition you’re going to have to think outside the box. One good way to do this is by actually optimizing your fan page for search engines. Get the maximum possible exposure for your Facebook fan page by following these excellent search engine optimization tips. 5 Minute Membership Sites Review

When creating your page, you should always name it as the name of your brand. In other words, you have to make sure you’re choosing the best name when creating your fan page. You should really go for a name that describes the type of business you’re running and that identifies with you the best. This is why your brand name will always do, as you don’t want be seen as a scammer by having a lot of vague keywords and phrases in your name. Another important point about your Facebook fan page’s name is that once you set it, it’s never a good idea to change it. Google will use your Facebook page’s name to determine where to put it in the search results, and so changing your page’s name will change your position. This happens mainly because Google gives a lot of consideration to the title of a page, so when you make any changes, it starts all over again with the ranking. Your fan page’s live stream should include direct links as well. Use your status updates to post links to your website and any other site that is related and that can help build your link score. This also helps Google know to boost your page ranking due to your increasing popularity. Just keep in mind that you need to do this in a moderate fashion; overdoing it will label your site as spam. The main goal of your fan page should be to provide people with good information as well as impressing the spiders for the search engines. 5 Minute Membership Sites Review

Lastly, make sure you are not using a generic landing page with your Facebook page. Since Facebook gives you the freedom to customize where your visitors will land at, you should take advantage of it. This will help you boost your SEO points with the search engines too. For this reason, tailor make your landing tab according to who your target audience is, and tell them what action you want them to make.

You should give your visitors more than one purpose for joining your page. Too many people have people land on their page but they don’t provide info about their product or brand. This means anyone coming to your page for the first time won’t be impacted at all.

You can maximize the effectiveness of your Facebook page through SEO tactics. Always take every chance you get to send more traffic to your page because the more fans you have the greater your exposure will be. Since your fans are similar to your email subscribers, you need to ensure that you treat them well.

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